We are developing an E marketing portal for our SEP project.
It is “Mega bay” which enable users to buy and sell products using internet.The system is a web based application that users
can access it through internet. We developed this as a replacement for
traditional marketing portal. So this an E commerce application.
E-Commerce
is the sale of products and services over the Internet. It is the fastest
growing segment of our economy. It allows even the smallest business to reach a
global audience with its product or message with minimal cost. The sale of
products or services on Web site can generate sales that will make the
difference between success and failure.
The Title of
our project is “E marketing portal”. E marketing or electronic marketing refers to the
application of marketing principles and techniques via electronic media and more specifically the Internet.
The terms E Marketing, Internet marketing and online
marketing, are frequently interchanged, and can often be considered
synonymous.
E Marketing is the process of marketing a brand using the
Internet. It includes both direct response marketing and
indirect marketing elements and uses a range of technologies to help connect
businesses to their customers.
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